Predictingthefuture Articles

May 20, 2024

Lifestyles and values likely to continue to spread in future interpreted from a cohort analysis of 400 measures x gender

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January 31, 2023

Married men’s housework engagement and outlooks – how do young and retired men differ in their perceptions of household chores?
February 25, 2025

Men’s Beauty in 2024: What’s Trending?　　　　　　Is Men’s Skincare Acceptable or Unacceptable?
June 9, 2023

Corroborating Changes from Cohort Analysis of 156 Food + Beverage + Alcohol Categories
February 20, 2024

SDGs are taking hold here in Japan: What impact are they having on consumers’ choice of products and services?
September 3, 2024

Identifying the current state and values of the wealthy