ResearchKnowhow Articles

February 13, 2017

“Outdated” → Total redesign? ~ The Pitfall of a “Package Redesign” ~
February 13, 2017

Significant market potential? ~ The pitfall of the “Representativeness of Data” ~
February 9, 2017

Declining sales = A loss in users?? ~ The Pitfall of “Hypothesis vs. Facts” ~

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Trends

How to use data

Consumer Index Data

Access Ranking

February 25, 2025

Men’s Beauty in 2024: What’s Trending?　　　　　　Is Men’s Skincare Acceptable or Unacceptable?
February 13, 2017

Significant market potential? ~ The pitfall of the “Representativeness of Data” ~
February 13, 2017

“Outdated” → Total redesign? ~ The Pitfall of a “Package Redesign” ~
May 24, 2024

How far has consumers’ digital shift progressed? Consumers and media now
January 31, 2023

Married men’s housework engagement and outlooks – how do young and retired men differ in their perceptions of household chores?