TV Articles

May 24, 2024

How far has consumers’ digital shift progressed? Consumers and media now
March 15, 2024

Increasing the success rate of CMs with TV data – How TV data can be utilized
January 23, 2024

The effective utilization of TV commercials in the age of CTV from a data analytics perspective

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September 26, 2025

[Updated monthly] How Japanese People spend their MONEY
February 25, 2025

Men’s Beauty in 2024: What’s Trending?　　　　　　Is Men’s Skincare Acceptable or Unacceptable?
September 26, 2025

Understanding “Power Families”: A High-Income Segment Driving Market Trends
November 8, 2024

“Time performance” consciousness is not limited just to Gen Z: Two types of behavior and the drivers behind them
January 31, 2023

Married men’s housework engagement and outlooks – how do young and retired men differ in their perceptions of household chores?